This is an art installation created for the 2024 Shanghai Xintiandi Design Festival, which will be exhibited in Xintiandi in June 2024.
The theme for this year is Hybrid, with the goal of using Xintiandi as a playground to break boundaries, step beyond conventional paths, and invigorate design through interdisciplinary collaboration.
We have invited multimedia artist Dr. Iannis Bardakos to collaborate with us on this project.

The concept of the artwork is named U (you), with the two dots above resembling eyes, symbolizing the moons in our installation, through which you can discover a deeper aspect of yourself.
In the visual language of the installation, there are a total of 8 moons with varying heights. The installation consists of 8 mirrored panels, with 4 of them featuring screens displaying models wearing the jewelry. The other four panels are places where participants can try on the jewelry themselves.

SOMA jewelry, rooted in the mystic code called  “Alchemy of Forms,” transforms symbols, forms and techno-sigils into personal identity revelations. Its generative essence invites wearers to connect with their past, understand their present, and imagine their selves. This journey becomes a bridge between time, self-discovery, and the potential for transformation. SOMA is an artistic effort to include IDENTITY within metal jewelry. The origin of the design is a mystic alchemic language called “The Alchemy of Forms” designed a few years ago in Paris, France.

By trying on this mysterious jewelry, you can capture a different version of yourself. Then, by pressing the button on the half-moon mirror, the sound device inside the mirror will provide insights into your past lives based on the current moon phase and the time of trying on the jewelry. The mirrored floor enhances the sense of illusion.

This project was published on the front page of Jiefang Daily on June 15, 2024.

Client : Shanghai Xintiandi
Type: Art installation

Design Scope: Installation design

Scale: 20m2
Project Status: Completed 
Design Time:  2024
Location:  Shanghai Xintiandi